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News

8 Mar 2022
Thank you for purchasing at PRIME MARKET. Service Adjustments during the Recent COVID-19 Situation Due to the severity of the recent pandemic situation, we make every effort to safeguard the health and safety of our employees and customers by comprehensive epidemic prevention and control measures. With immediate effect, delivery time will be extended from 1 working day to 1-3 working days or more. Specified delivery time zone and delivery date are not guaranteed until further notice. Thank you for your kind understanding.

18 Jan 2022
Because of Yamato delivery company operation schedule, delivery and pick up service will stop on Sunday and following holidays.
1/1, 2/1, 2/2, 2/3, 4/5, 5/2, 5/9, 6/3, 7/1, 9/12, 10/1, 10/4, 12/26

18 Jan 2022
(Updated on 17 Jan, 2022) In light of the recent outbreak of the highly transmissible Omicron variant, to prevent further spread in the community, door-to-door pick-up from and delivery to all quarantine centres, all hospitals and clinics, and all “buildings visited by cases tested positive in the past 14 days” have been suspended. Drivers will contact customers by pre-call to arrange receipt and signing of shipment on the ground floor outside the building, or arrange change of delivery address. We apologize for any inconveniences caused. In addition, due to the severity of the pandemic, volume of shipments is increasing. Please note that deliveries may be subject to delays for 2 to 3 working days and it may also be difficult to arrange deliveries according to customers’ preferred time zones. Depending on delivery and operation situation, there may be circumstances that consignees could not be notified about the delays. Thank you for your kind understanding.

1 Dec 2016
Start super sale of Uonuma Koshihikari Rice

20 Feb 2014
Start Facebook

3 September 2012
Ming Pao News introduced Kubota Rice

5 August 2012
Start sale of Brown Rice

16 July 2012
The record of mass media report (June 2012)

RICE from KUBOTA

Information

Uonuma Koshihikari Rice 5Kg

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For those who want to eat delicious rice everyday, this 5kg package is ideal.

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Uonuma Koshikikari! New Rice has arrived!

Niigata Prefecture is famous for its best quality rice in Japan.

Among all the neighborhoods in Niigata Prefecture, Uonuma is believed to harvest the most delicious rice.

Koshihikari Uonuma, famous for being the top class both in quality and price, is very precious because the harvest amount of Uonuma Kashihikari accounts for only 1% of the total amount of rice cultivated in Japan.

The Uonuma Region, located in the south of Niigata Prefecture, is surrounded by mountains and is one of the most heavily snowing regions in Japan.

The environment gets severe during the winter.
Yet, once the springtime comes, pure snow, clear with little biogenic contamination such as phosphate and rich in dissolved oxygen, becomes affluent streams that provide paddies with stable water resources.

The terraced banks of the Uono River, the Aburuma River and the Shinano River and soils in the region’s alluvial fan contain less nitrogen, which increases protein; therefore, rice harvested there contains less protein and is shiny and fluffy when cooked.

Such an ideal environment and farmers' conviction to produce the best rice in Japan make the region the best rice producer for decades.

Japan Grain Inspection Association has ranked Uonuma Koshihikari “Special A (the top rank)” for its savor for 19 consecutive years. Very remarkable.

*Date of Polishing
We would like our customers to enjoy the savor of freshly polished rice; therefore, all our products are normally delivered to you within 2 weeks from the date of polishing.

※ Bag design

The design of the bag may be changed without notice.

FREE DELIVERY for over HK$200 purchase